ON THE INFLUENCE OF THE VISUAL COMMUNICATION UPON THE GUSTATIVE AND OLFACTORY PERCEPTION

  • Marius ȚUCA Dunarea de Jos University of Galati, Romania
DOI: https://doi.org/10.35219/lexic.2023.2.16
Keywords: image, visual information, communication, smell, taste, sensory communication

Abstract

When tasting and smelling a product, the information that we previously obtain by seeing the product will always have an important effect. The image of a product can alter the way we perceive the aroma of a product if the first impact was a visual one. The same goes with speech: we taste better a message if the image of the transmitter is a good one.

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Published
2025-07-21
How to Cite
ȚUCA, M. (2025). ON THE INFLUENCE OF THE VISUAL COMMUNICATION UPON THE GUSTATIVE AND OLFACTORY PERCEPTION. Analele Universității "Dunărea De Jos" Din Galați. Fascicula XXIV, Lexic Comun / Lexic Specializat, 30(2), 171-181. https://doi.org/https://doi.org/10.35219/lexic.2023.2.16
Issue
Vol 30 No 2 (2023)
Section
Articles